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New Retail Advertising Network From Microsoft

Microsoft has unveiled a novel offering currently available in the US, the Microsoft Advertising Network for retailers, aimed at expediting the establishment of retail media networks for retailers or enhancing existing ones.

Youtube Introduces New Hyperlinked Comments

YouTube is currently testing an exciting new feature designed to enhance engagement between brands, creators, and viewers, all while minimizing disruptions: hyperlinked words or phrases in the comments.

How Google Analytics 4 Leverages AI

In a recent video on the Google Analytics YouTube channel, Matt Landers, Google’s Developer Relations Lead, delivers a comprehensive overview of AI's ability to guide more informed marketing decisions.